If you have a small business that you are attempting to promote on line and are having trouble, it may be because you haven’t created an internet marketing plan.
Internet marketing, just like off-line marketing, is extremely complicated and is much more difficult than simply putting some keywords into the text on your site. An internet marketing plan consists of 8 basic steps: strategic planning, situation analysis, customer analysis, market and product focus, product positioning, pricing strategy, product distribution, and internet promotion.